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Icelandair Mid-Atlantic

January 30 – February 2, 2025

Every 2 years, the city comes alive when hundreds of folks from the global travel industry land in Reykjavik, some to introduce their products and others to be enlightened.
MATS25-mid-atlantic-2025

Sign-up for 2025 will open in 2024

If you're interested to learn more, ask to be added to our mailing list.

Yes please! I'm interested

We hope you can join us in 2025. We look forward to welcoming you! 


Program 2023

Check out the 2023 event program, for an idea of what to expect in 2025.

Thursday, January 26

7pm – 9pm Welcome party at Harpa

Friday, January 27

8:45am – 5pm Icelandair Mid-Atlantic at Laugardalshöll 

12pm Lunch at the tradeshow

7:30pm Dinner at Valsheimilið

Saturday, January 28

8am – 4pm Optional day tours 

7pm Farewell dinner at Hafnarhús

Sunday, January 29

A final “bless” (goodbye in Icelandic) and thank you for attending Icelandair Mid-Atlantic 2023

About Icelandair Mid-Atlantic

The Icelandair Mid-Atlantic Tradeshow offers the ideal setting for travel industry professionals from around the globe to meet, work together and exchange ideas. 

It's conveniently held in Iceland, midway between Europe and North America. Buyers have the opportunity to work with premium suppliers from Iceland, Greenland, Europe, USA and Canada.

What to expect

The relaxed environment allows participants to interact in multiple programs and dinner parties as they strive to develop their business relationships. 

These programs have proven to be a great success in strengthening the ties between thousands of travel professionals. Utilizing feedback from previous years, the many travel partners involved work to ensure that your experience in Iceland surpasses any expectations. 

To see photos from previous Icelandair Mid-Atlantic Tradeshows, please visit our Facebook page.